Why Build Architectural Scale Models in the Digital Age?

Physical models allow the observer to see how light plays on different aspects, where shadows fall, how spaces intersect, and many other concerns that a designer may have regarding their future building, which can be most effectively studied, explored, predicted and resolved in the physical dimension. Seeing the form in physical space allows it's creator to step back and re-evaluate their design, gaining an understanding that cannot be achieved by other means.

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